The .rich domain extension indicates wealth. A .rich domain is intended a social state, this extension belongs to the elite of the internet and is focused on a very specific group.
The uniqueness of the .rich extension refers to its price. It is not an extension for everybody -it intends to reflect the success and wealth of a person, brand or organization.
This extension will not end up being a domain of mass. The intention of the registry is to position this domain as very prestiogious, not only during the introduction of the extension into the market but also as once the extension is established in the market.
This extension is unique, but nonetheless it is an extension that is available to all. Are you looking for a special domain name? Maybe a luxury extension such as .rich is the solution!
However, .rich is not only an extension for people with a high purchasing power. The registration will donate a proportion of the profits made from domain registration to causes or charities for people with economic and social problems.
The registry of the .rich extension is i-Registry. In addition to this extension, the registry also manages the .onl extension and has also requested the administration for the .online and .vip extensions. With such extensions, the i-Registry aims to make internet a simpler world.